Conclusion: Who is This For?
This Netflix Content Analysis Dashboard is designed for a wide range of audiences, each with a unique interest in the world of streaming media.
- Industry Analysts and Media Professionals: For those working in media, this dashboard provides a high-level overview of Netflix's content strategy, genre popularity, and production trends. It can help in competitor analysis and understanding market dynamics.
- Aspiring Filmmakers and Content Creators: By exploring which genres and types of content are most prevalent, creators can gain insights into what resonates with a global audience and identify potential gaps in the market.
- Business and Marketing Students: The project serves as a real-world case study of a subscription-based business model. It illustrates concepts like content acquisition, global market strategy, and the pivot from distribution to production.
- Data Enthusiasts: Anyone interested in data visualization and analysis can explore the interactive Tableau dashboard to see how data can be used to tell a compelling story about a major global company.
- Curious Netflix Subscribers: For the average viewer, this dashboard demystifies the platform, answering common questions about why content appears or disappears and how the service they use every day actually works.
Ultimately, this project is for anyone who wants to look behind the curtain and understand the data-driven decisions that shape the world's leading streaming entertainment service.